The National Swimming Pool Foundation® (NSPF®) and Genesis, which offers educational courses tailored to pool/spa professionals, have merged their operations to provide a broader spectrum of training programs for the aquatics industry.
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For many in the pool and spa business, money is looked upon as a taboo topic not to be openly discussed. It is true that in any form of business, be it Canada or the U.S., competitors are restricted by laws from getting specific when discussing pricing, overhead and profit margins with one another. However, understanding these factors in broad, general terms (which are legally discussable) is at the core of the success of any profitable business—especially in the world of pool and spa contracting.
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It’s a question often asked by pool builders across country: ‘Where can I find ‘high-end’ clients?’ Not only do they want to find these often elusive and discerning individuals, they also want to…
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Creating pools and spas carries us onto the properties and into the private lives of clients, often on a personal, intimate level. As such, getting to know clients to the best of one’s ability is of great importance. Invariably, this means asking the right questions and knowing how…
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