Many pool builders think of a project as a one-shot deal—build the pool and move on. Others may build the pool and generate profits from maintenance work, while some builders focus on understanding their client’s lifestyle and find ways to continue generating considerable profits by taking on renovation and remodelling work year after year. Using some specific project examples, this article shows how two savvy builders have capitalized on updating both gunite and vinyl-lined swimming pools with creative ideas that suit each client’s way of life.