
Chlorine Genie, the flagship product of Ultimate Water, has partnered with MCWo3, LLC, a sales team of four pool professionals who will be representing the company’s products in Florida.
MCWo3, LLC, a veteran firm with more than 25 years of combined experience in the pool industry, is led by Dave Tennant. His team focuses on pool water filtration and sanitation with top resorts in Florida, as well as commercial and residential pool professionals in the southeast United States.
MCWo3 will be responsible for sales of the Chlorine Genie, a patented technology which uses an electrolytic cell submerged in salty, brine-softened water to produce chlorine using reverse osmosis and a water descaling system—making it a simple solution to setup and maintain. The only inputs to the system are salt and water.
“We are very excited to offer this product to our clients this season, especially in light of the industry’s chlorine shortage,” says Tennant.
Thomas Vessiere, national sales director at Ultimate Water says, “Having Dave and his team on our sales staff will help ensure the Chlorine Genie will make its way into both the residential and commercial market in Florida.”